Packaging Inteligente Nuevos Retos y Nuevas Oportunidades

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packaging inteligente

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  • 1Packaging intelligente: nuevosretos y nuevas funcionalidades

    Noveno Congreso de las Artes GrficasValencia, 28 de octubre de 2009

    Elina Rusko

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

    2

    Agenda What is VTT

    Presentation of organization, key figures, location etc.

    Introduction packaging trends and challenges Overview of smart packaging

    Definitions Codes & RFID

    Example projects on functional printing Conclusions

  • 2VTT TECHNICAL RESEARCH CENTRE OF FINLAND

    3

    VTT Technical Research Centre of Finland

    VTT IS the biggest multitechnological applied research

    organisation in Northern Europe

    VTT HAS polytechnic R&D covering different fields of

    technology from electronics to building technology clients and partners: industrial and business

    enterprises, organisations, universities and research institutes

    VTT CREATES new technology and science-based innovations in

    co-operation with domestic and foreign partners

    Turnover 245 M

    Personnel 2,700

    77% with higher academic degree

    6,200 customers

    Established 1942

    VTT has been granted ISO9001:2000 certificate.

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    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    VTT on map

    SiliconValley,

    USA

    Saint Petersburg,

    Russia Brussels, Belgium

    Tampere

    Oulu

    Jyvskyl

    Espoo

    Lappeenranta

    Turku Rajamki

    Raahe KajaaniKuopio

    Shanghai, China

    Seoul, South Korea

    Tokyo, Japan

    Finland

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  • 3VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Research and Innovation

    Council

    UniversitiesUniversities

    Ministry of Education

    Ministry of Education

    Ministry of Employment and

    the Economy

    Ministry of Employment and

    the EconomyOther ministries and research institutes

    Other ministries and research institutes

    Parliament of FinlandParliament of Finland

    Council of StateCouncil of State

    Tekes, the Finnish Funding Agency for

    Technology and Innovation

    VTT

    Academy ofFinland

    TE-CentresTE-Centres

    Public decision makers, financiers and R&D performers

    Sitra, the Finnish Innovation Fund

    FinnveraFinpro

    Finnish Industry Investment Ltd

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    VTTs research projects

    1Commercial activities

    2Joint projects

    3Self-financed research

    Commercial activities are performed according to direct demand from customers.

    Joint projects are initiated on the basis of need and typically jointly funded by VTT, companies, research financers (*) and/or other research parties.

    Self-financed research consists of technology-based strategic research projects aimed at developing competitiveness and acquiring knowledge and expertise to meet the future needs of customers.

    (*) R&D funding possibilities for example Tekes (The Finnish Funding Agency for Technology and Innovation) EU projects

    1 Que s VTT

  • 4VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Research and development

    VTT KNOWLEDGE CLUSTERS

    BIOTECHNOLOGY

    ENERGY AND PULP & PAPER

    ICT

    MATERIALS AND BUILDING

    MICROTECHNOLOGIES AND SENSORS

    INDUSTRIAL SYSTEMS

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    FUNCTIONAL FIBRE PRODUCTS -center

    Focal competences Web forming and control Modeling and simulation of pulp & paper processes Functional properties of paper and cardboard Printing and control of printing surfaces Digital printing Innovative, intelligent printed products Functional packages New product concepts and solutions

    VTT offers unique research infrastructure based on innovations strong research, measurement and modeling know-how practical solutions based on innovative methods

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  • 5VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Digital Printing Research 1995-2009 at VTT

    1995 1998 2001 2004 2007

    MANUFACTURING:

    PUBLICATION:

    Dynamic Interactions and ImageQuality in Ink Jet Printing

    (EPP-Programme)

    Dynamic Interactions and ImageQuality in Ink Jet Printing

    (EPP-Programme)

    Quality PotentialOf Digital Photo

    Printing

    Quality PotentialOf Digital Photo

    Printing

    Home PrintingFrom Network

    Home PrintingFrom Network

    InnovativeDevelopment of

    Ink Jet (NI)

    InnovativeDevelopment of

    Ink Jet (NI)

    MicroscaleDynamics in

    Ink Jet Printing

    MicroscaleDynamics in

    Ink Jet Printing

    PublicationsApplications ofHigh Speed IJ

    PublicationsApplications ofHigh Speed IJ

    IntegratingPrinted and

    Electronic MediaPrint Access

    IntegratingPrinted and

    Electronic MediaPrint Access

    Print InteractPrint Interact

    Business fromFunctional

    Printing

    Business fromFunctional

    Printing

    Functional Inks inInkjet Printing

    Functional Inks inInkjet Printing

    ICTApplications

    ICTApplications

    Printable OpticsAnd Electronics

    PRINTO

    Printable OpticsAnd Electronics

    PRINTO Manufacturing Based on InkjetManufacturing Based on Inkjet

    Surface ProximityAssay

    Surface ProximityAssay

    PrintableQuality Indicators

    PrintableQuality Indicators

    PACKAGING: Printing ofVariable

    InformationOn Packages

    Printing ofVariable

    InformationOn Packages

    Sustainpack(EU IP)

    Sustainpack(EU IP)

    On Demand Package PrintingOn Demand Package Printing

    Communication in Consumer PackageCommunication in Consumer Package Messenger PackageMessenger Package

    PrintelligencePrintelligence

    2010

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    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

    New industry from printed intelligence

    Additional information: Harri Kopola, Research Professor

    By combining IT, electronics and printing technologies, VTT is creating entirely new business opportunities based on printed smart products. In collaboration with a number of companies, VTT is using the roll-to-roll technology to develop innovative, printed smart products. In the future we may well find ourselves using products such as functional wallpaper that can identify mildew, or a smart floor that functions as a user interface for dementia patients, or even food products that indicate their own freshness. VTTs new Centre for Printed Intelligence seeks to break new ground in the area between

    the traditional ICT industry and the paper industry. Product groups already under development include multi-technological smart products and bio-active paper, as well as ICT and electronics products.

    Of particular note among the multi-technological smart products under development are organic, flexible solar cells, simple displays, and disposable sensors for applications such as home diagnostics and smart packaging.

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    Multidimensional Character of Packaging

    Functions of Packaging Protect the product & protect

    environment from the product. Maintain the functional properties of

    the product. Improve hygiene & user safety. Make efficient production and

    distribution possible. Minimize product losses. Provide information. Promote the product and the brand. Enhance sales appeal at retail. Improve consumer convenience.

    SupplyChain

    SupplyChain

    SafetySafety

    ConvenienceConvenience

    Marketing & Branding

    Marketing & Branding

    InformationInformation

    ProductPreservation

    ProductPreservation

    PACKAGINGPACKAGING

    2 Trends and Challenges in Packaging

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    The three characteristics of a package as a successful MESSENGER

    INFORMATIVE

    PRACTICAL

    AESTHETIC

    packaging is the messenger of product information, marketing messages, safety information and messages for logistics needs.

    good functioning, proximity to end user favourable, fast, and friendly to environment.

    the design of packages sends many messages(graphics, colours, shape etc.)

    desirable for consumers with aesthetics created in a way that does not hinder the information.

    2 Trends and Challenges in Packaging

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    Challenges in Package Communication

    The messenger role of packaging has continual big challengessuch as:

    THE AMOUNT AND QUALITY OF MESSAGES Small space vs. a lot of information

    COMPETITION OF CONSUMERS How to stand up in stores? Increasing marketing importance.

    AUTHENTICATION AND ANTI-TAMPER MESSAGESHow to authenticate products?

    INTERACTION WITH INFORMATION NETWORKS

    2 Trends and Challenges in Packaging

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Smart Packaging Terms smart, intelligent, communicative, interactive, functional are

    used when talking about smart packaging. There doesnt appear to be a consensus on the definition what

    makes a smart packaging The traditional tasks of packaging such as protecting the and

    sealing in the product can be called as passive packaging features. Smart packaging means something more.

    A few definitions for smart packaging: It is the chemical, biological, mechanical, electrical, and electronic technologies that make a package interact in some wayExtend the functions of packaging beyond traditionalPerform actions

    3 Overview of Smart Packaging

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    Categorization of Functional Packages into Active and Intelligent Packages

    3 Overview of Smart Packaging

    Active & IntelligentPackaging

    ActivePackaging

    IntelligentPackaging

    Indicators (moisture, gas, freshness etc.)

    Scavengers, Emitters,Moisture regulators, Odour absorbers etc.

    Codes & RFID tags

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Codes & Tags

    Bar codes, 2D codes and RFID tags work as databases where the information can be read by readingdevice

    Large information capacity and faultlessness are the benefits of two dimensional barcodes

    Information is coded both in vertical and horizontal directionand therefore these codes canhold considerable moreinformation than traditional linearbarcodes.

    3 Overview of Smart Packaging

  • 9VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    The Evolution of Package Information for Identification

    3 Overview of Smart Packaging

    Source: Lammers, W. RFID in Logistics, IAPRI 2004

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    RFID Radio Frequency Identification is contactless method for data

    transfer in object identification RFID technology uses tags that can be incorporated into products,

    containers, pallets, etc. to monitor real time information and transmitted to users computer system.

    Tag is a device or label which consists of a silicon chip and antenna.

    RFID tags are used in packages e.g. for supply chainmanagement, identification, tracking and inventory, monitoringconditions, anti-counterfeiting reasons etc.

    3 Overview of Smart Packaging

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    RFID Basic modules of RFID technology:

    Transponder (tag with chip and antenna/coil) Writer/reader Computer application

    Power supply Active (internal battery) Passive

    The technology is ready to satisfy an actual requirement. RFID tag price depends largely on the production method and

    number of tags produced.

    3 Overview of Smart Packaging

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    RFID Traditionally:

    Embedded copper wire substrates Copper etching techniques

    Substractive process of etching into a copper layer The copper surrounding the antenna structure will be

    etched away Printing technology:

    Printing with conductive silver inks (screen, flexo and inkjet) Additive process Consumes fewer raw materials and reduces waste Printing is a well-tried industrial process

    3 Overview of Smart Packaging

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    Printed RFID Printed RFID tags are anticipated to require less

    capital expense and shorter production cycles.Also printed RFID technology is expected to be used in a broader range of applications.

    However, much work still needs to be done. Creating printed RFID that can maintain robust performance under different conditions is difficult. Since the demands in certain high-value end-use sectors, such as retail packaging, can be unforgiving this is very significant.

    Moreover, production techniques are not ready and cost concerns exist. The absence of standards in the printed electronics industry is also discouraging for potential users.

    3 Overview of Smart Packaging

    Source: IntertechPira, Printed RFID 2009

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Printed RFID

    Source: Keck, A., "Printed RFID on paper", PTS

    3 Overview of Smart Packaging

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    Printed RFID The paper based RFIDs showed a good functionality, even better

    than that of the PE based samples The paper substrate should have low electrical surface- and

    forward resistance Rougher papers showed better results than smooth papers Due to the high ink layer thickness required for a low antenna

    resistance, no significant influence of the different paper properties could be found

    Source: Keck, A., "Printed RFID on paper", PTS

    3 Overview of Smart Packaging

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    Projects at VTT4 Projects

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    Research example: SustainPackInnovation and Sustainable Development in the Fibre

    Based Packaging Value Chain Utilisation of 2D barcodes in

    information transfer and anti-counterfeiting of consumer packages.

    Software for reading recipes from 2D bar codes was implemented.

    Development of opticallydetectable indicators for food packages.

    Inkjet printed oxygen indicator wasdeveloped.

    4 Projects

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Research example: SustainPackPrintable RH indicators for fibre based packages

    EU Sustainpack -project:

    Innovation and Sustainable Development in the FibreBased Packaging Value Chain

    Examples of the indicator performance at different humidities

    RH 24.7% RH 51.4% RH 79.6%0 h 0 h 0 h

    3.5 h 3.5 h 4 h

    20 h 20 h 20 h

    7 d 7 d 7 d

    4 Projects

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    Research example:A game demo on paper substrates

    A concept for an all inkjet printed active element on paper was demonstrated.

    Four different ink types were needed: conductive, dielectric, thermochromicand CMYK inks.

    Inks were printed with pietzo-electric printheads.

    Two paper substrates were used: photographic and LWC (65 g/m2).

    4 Projects

    Source: Hakola & al. Inkjet printed active element on paper based on conductive and thermochromic materials. DF 2007.

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Research example: a game demoSubtrates in printed electronics

    Plastic films (PET, PI) have conventionally been the flexible substrate materials of choice (uniformity of their surface properties and their non-porous nature).

    Using flexible fiber-based substrates introduces a new set of challenges for printed electronics. Papers are far more heterogeneous than polymer films. The porous structure can absorb the functional component.

    However, when these challenges have been overcome, many advantages can be exploited, like low cost and low environmentalimpact. Paper and cartonboard are also the preferred packaging material, and thus, the prospect of printing electronic elements in-line directly onto packaging is attractive.

    4 Projects

    Source: Hakola & al. Inkjet printed active element on paper based on conductive and thermochromic materials. DF 2007.

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    Research example: a game demoThe structure of the demonstrator

    The final demonstrator consisted of two paper substrates laminated together.

    The user presses Alternative 1, 2 or 3 electric contact between conductive layers on substrates 1 and 2 thermochromic layer heats above 37 o& thermochromiclayer becomes transparent text below the thermochromiclayer becomes visible (Answer)

    QUESTION?

    Answ

    er

    Answ

    er

    Answ

    er

    Alternative 1

    Alternative 2

    Alternative 3

    4 Projects

    Source: Hakola & al. Inkjet printed active element on paper basedon conductive and thermochromic materials. DF 2007.

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Research example: a game demoFinal demonstrator

    WRONG ANSWER CORRECT ANSWER

    4 Projects

    Source: Hakola & al. Inkjet printed active element on paper based on conductive and thermochromic materials. DF 2007.

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    Research example: a game demo

    It has been proven that this type of concept works when printed on paper substrates, requiring that the quality potential of the paper is matched to the complexity of the elements to be printed.

    Although all parts of the demonstrator were inkjet printed therestill was a need for an external power source to make the game card work.

    4 Projects

    Source: Hakola & al. Inkjet printed active element on paper based on conductive and thermochromic materials. DF 2007.

    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Conclusions Packaging is an informative, practical and aesthetic way to give

    messages, create added value, and impact consumers. On the other hand, package communication has big challenges such as the amount and quality of messages, competition of consumers and authenticating of products. In addition, a constant tendency towards greater efficiency also affects the field.

    Smart packaging must offer added functionality that improves theperformance of packaging to address the challenges.

    Smart packaging is expected to be used in a broader range of applications in the future, especially due to printed solutions. Thereare a variety of technologies available and under development. However, there are still important challenges like total costs, the variety of technologies, end-user acceptance and disposal & recycling issues slowing down.

    5 Conclusions

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    VTT TECHNICAL RESEARCH CENTRE OF FINLAND

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    Gracias por su atencin!

    Elina RuskoResearch Scientist

    VTT Technical ResearchCentre of Finland

    Email: elina.rusko@vtt.fiwww.vtt.fi

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